Menu Engineering Matrix

Categorize menu items into Stars, Puzzles, Plowhorses & Dogs to maximize profit

Enter Menu Items

Item NameFood Cost (₹)Selling Price (₹)Monthly Sales

1

Stars

🧩

1

Puzzles

🐴

1

Plowhorses

🐕

1

Dogs

Menu Analysis Results

ItemCategoryProfit/ItemSalesTotal ProfitRecommendation
Butter ChickenStar23015034,500Maintain quality, feature prominently, consider slight price increase
Dal MakhaniPlowhorse14020028,000Reduce portion or cost, pair with high-margin items, consider price increase
Truffle PastaPuzzle250307,500Increase visibility, train staff to recommend, consider repositioning
Garden SaladDog120253,000Consider removing, rebrand, or significantly rework the dish

Avg Profit Threshold

185

Avg Sales Threshold

101

Total Revenue

105,750

Total Profit

73,000

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